The evolution of children's television in China

Submitted by James Miller on Tue, 02/01/2011 - 18:20
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TitleThe evolution of children's television in China
Publication TypeThesis
Year of Publication2010
AuthorsPeng, Y.
Date Published2010
ISBN Number1124268251, 9781124268255
KeywordsCommunication, Mass communications
Abstract

Television has been the most influential media on children's lives in the last 30 years in mainland China. It is a major socializing agent for them to understand the environment and the world. Children's television is designed to cater to their cognitive, emotional and developmental needs.

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